Virbac USA

Freshen up your pet for 2020


Are you working on a fresh start to 2020? How about freshening up your pet? Shampoos, toothpastes, and an ear cleaner to make them sparkle and shine for this new year and decade.

Virbac has several shampoos to meet your dog or cat’s individual needs in 2020. 


Normal skin:

For an all purpose shampoo, ALLERGROOM® Shampoo is a gentle, soap-free, moisturizing shampoo designed for frequent use on normal to dry skin in dogs, cats and horses of any age. 


Dry skin:

If you have a pet that has dry skin, EPI-SOOTHE® Shampoo with SPHERULITES® Microcapsules is a natural oat-grain derivative, soap-free shampoo designed for soothing and cleansing dry and sensitive skin in dogs, cats and horses of any age.


Sensitive skin: 

EPI-SOOTHE® Cream Rinse is formulated for dry and sensitive skin in dogs, cats and horses of any age.  This unique formula helps restore natural skin oils and moisture, makes the hair coat more manageable, helps prevent tangles, and adds a high sheen to the hair coat.


View all Shampoos here.


Virbac is serious about dental care for our pets. Just like you brush your teeth multiple times a day, we recommend a regular routine for your dog and cat. We have branded our dental line as “C.E.T.®” which has a technical connotation, but we like to say “Clean Every Tooth.”


Virbac offers a complete line of specially designed toothpaste and toothbrushes aimed at making it easy and effective for cat and dog owners to care for their pet’s teeth as part of their daily routines.  Find which one works best for you and your pet and pair it with one of our five flavorful toothpastes:

C.E.T.® Pet Toothbrush is designed with a small head, reverse angle and soft bristles.  The C.E.T.® Pet Toothbrush accommodates a smaller mouth to allow for easy application, increased pet comfort and acceptance. This toothbrush works well with small and toy breed dogs and some cats. Available in assorted colors and individually.

C.E.T.® Mini-Toothbrush is specially designed for use in cats and small dogs. Features a small end and fingertip-design brush with soft bristles to make it easier for pet owners to use and more comfortable for pets. Use daily to help maintain proper oral hygiene. Available with a trial-size packet of C.E.T.® Enzymatic Toothpaste (12 g—poultry flavored).

C.E.T.® Fingerbrush is an ideal beginner toothbrush for pet owners to help acquaint cats and dogs with the toothbrushing experience. Helps remove plaque from tooth surface. Convenient design and excellent pet acceptance help ensure pet owner compliance with daily brushing regimen. Made of durable, dishwasher-safe material. Packaged with a trial-size packet of C.E.T.® Enzymatic Toothpaste (12 g—poultry flavored).

C.E.T.® Dual-Ended Toothbrush features a long handle with reverse angles to allow easy application. Tapered end conforms to the pet's mouth and teeth. Dual-ended for large and small tooth surfaces. Soft bristles ensure a gentle, well-tolerated application. Available in assorted colors, each brush is individually packaged.

C.E.T.® Cat Toothbrush is specially designed for the feline mouth. The brush is soft, gentle, and easy to use. Long, soft bristles with a pointed tuft make it possible to brush a cat’s hard-to-reach back teeth.  Also contains a 12 g trial packet of poultry flavored toothpaste.

Virbac understands that not every dog does well with brushing of teeth, no matter how tasty the toothpaste may be. Therefore, we also offer a selection of dental chews to help clean their teeth.


For dogs with regular dental needs:

C.E.T.® HEXtra® Premium Oral Hygiene Chews for Dogs contain beefhide for a natural abrasive cleansing action that helps keep teeth clean and breath fresh, even on days when brushing isn’t possible.  When used daily, these chews help reduce plaque and tartar.


C.E.T.® VEGGIEDENT® FR3SH® Tartar Control Chews for Dogs deliver fresh breath and more. They also have a great taste that dogs love. 


C.E.T.® Enzymatic Oral Hygiene Chews for Dogs feature an exclusive Dual-Enzyme System, plus an abrasive rawhide texture. Working with the dog's chewing action, C.E.T.® Enzymatic Oral Hygiene Chews reduce plaque and tartar helping keep teeth clean and breath fresh, even on days when brushing isn’t possible.


For pet owners who may want an added benefit from a dual action dental chew:

We also carry C.E.T.® VEGGIEDENT® Zen Tartar Control Chews for Dogs which may help your dog in stressful situations in addition to helping to clean their teeth. 


Additionally, C.E.T.® VEGGIEDENT® Flex Tartar Control Chews for Dogs are formulated with BIOVAFLEX® eggshell membrane — which is an innovative, novel ingredient that supports joint health.


View all our dental products here.


Regular ear cleaning for your dog or cat can help keep ears healthy and smelling fresh as well as release wax and debris. If you’re a fan of using an ear wax remover in the human world, imagine how fantastic your pet will feel with clean ears in 2020.


EPI-OTIC® Advanced Ear Cleanser offers all of these advantages to keep ears in the clear:

Keep ears smelling fresh

Neutral pH, gentle enough for frequent use

Cleansing action helps emulsify and remove wax

Drying, discourages a moist environment

Keratolytic formula helps remove dead cells and debris

Non-irritating, well tolerated by sensitive skin

Innovative glycotechnology


EPI-OTIC® Advanced Ear Cleanser is a well-tolerated, efficient ear cleanser that facilitates the removal of cellular debris and excessive wax as well as the drying of the ear canal.  The inclusion of monosaccharides has a soothing effect (anti-irritant), as well as, limiting the bonding of microorganisms (anti-adhesive) to the skin surface. Because of its neutral pH, EPI-OTIC Advanced Ear Cleanser should not interfere with other ear preparations.


View all our ear products here.


Virbac hopes your pet starts this new year and decade as a fresh canine or feline. For more information on how to keep your pets healthy and looking great, talk to your veterinarian. We recommend having an annual check up if you have medical concerns or questions on which product is right for your pet. If you have any further questions, please call us directly at 1-844-484-7222.


Here’s wishing you a great, clean start to 2020!